The Coaching Startup Program

Turn Your Talents And Expertise

 Into A Successful Online

 Coaching Business 


Would you like to start a profitable online coaching business that lets you do work that you love and make your own schedule?

But you're not sure where to begin or what to do next?

Are you wondering what to coach, how to set up your business, and where to find clients?

Did You Know That...

You have unique talents, experience, and skills that can be packaged into an amazing coaching program that helps transforms lives and creates work that you love with a lifestyle of freedom and flexibility?


Doing work that is meaningful, profitable, AND on your own terms.

Having the ability to work from anywhere and make your own hours.

Impacting the lives of people all around the world with your gifts, skills, and experience.

Waking up every day excited to do work that you love.

Having clients whose lives are transformed because of the coaching that you offer.

Having a waitlist of clients.

BUT Maybe You're Wondering...

Where to start, what to focus on, and what the next step is for you?

How will you find clients?

What do you need to do to set up your online coaching business?

How to coach effectively and create an amazing coaching experience for your clients?

Where will you find the time to do this since you're working full-time and have a lot of obligations?

Good news! You're in the right place...

What If:

You had the exact steps needed to create a profitable and successful online coaching business so you could get the exact training and guidance that you need?

You didn't have to spend weeks, months, and even years piecing together your own research to try to figure out how to build an online coaching business on your own in the hopes that it works?

You could learn exactly what you should coach and how to present it in such a way that you have clients lined up to work with you?

You could actually save time by knowing exactly what to do to set up your ideal coaching business?

You could learn how to conduct powerful and transformational coaching sessions with your clients?

You don't have to spend the rest of your life waiting and wondering if you can do this because you have a blueprint and an experienced mentor to show you the way?

You had the best kind of experience for learning how to coach: by having your own coach and experiencing coaching firsthand.

You were part of a like-minded community for accountability, support, and inspiration?

You could have your online coaching business launched and be confidently working with paid clients who love what you do in a matter of weeks?

Coaching Startup

A Complete Coaching Program For Building Your

Profitable and Successful Online Coaching Business

Coaching Startup is a four-month group coaching program that shows you how to create a successful online coaching business the right way and in the right order. You'll learn exactly what to do (and not do) to launch your business confidently and successfully. 

By the end of the program, you'll have a successful and profitable online coaching business with a clear focus and clients who love what you do!


This Program Will Teach You How To:

  • Tap into your skills, strengths, and talents so you know exactly what to offer in your coaching business.
  • Get crystal clear on what kind of coaching niche is right for you.
  • Learn what structures and systems you need to get your business off the ground and running smoothly.
  • Create the right kind of coaching program and package that people love and that sets your business up to be profitable and successful from the beginning.
  • Conduct powerful and transformational coaching sessions with your clients.
  • Learn the essential elements to create or refine a website that clearly presents your coaching program and attracts your ideal clients easily.
  • Create a brand and online voice that feels authentic, creative, and fun.
  • Learn online marketing techniques that feel natural, not sales-y, and help you connect with your perfect clients who want your coaching program.
  • Use social media effectively and strategically for your coaching business in a way that feels like YOU and doesn't take up all of your time.
  • Learn about email list building and how to set up a simple sales funnel so that you can effectively attract your dream clients on a regular basis.
  • Master time management and productivity so that you can get a lot accomplished in a short amount of time. 
  • Learn step-by-step how to conduct powerful live video sessions so that you can connect with and attract your dream clients online.
  • Conquer a lack of confidence, fears, procrastination, blocks about getting paid for your services, or any limiting beliefs that are getting in the way of making your online coaching business the best that it can be.
  • Get the right kind of support, accountability, and guidance so that you stay on track and motivated as you set up your coaching business.
  • Create an online coaching business that is successful and ready for paid clients.
  • Get direct experience with coaching which is the best training for being a coach!
  • And more!

​​​​​​​​​​​​Rather than spending weeks, months, and even years researching and trying to figure it out on your own, The Coaching Startup Program is your step-by-step blueprint to successfully launching your online coaching business so that you're ready for and working with paid clients.

The Coaching Startup Program Includes:

  • Weekly group coaching calls to get personalized feedback, support, and get your questions answered while learning with others.
  • A private Facebook group where you'll get to interact with other members in the program for constant support, community, and accountability.
  • Eight training modules that includes over 40 videos, workbooks, and additional resources that you can do at your own pace with lifetime access.

How It Works:

Every two weeks, you'll receive an in-depth training module that includes videos, a workbook, and additional resources to support your learning such as templates and checklists.

Each week you'll have the opportunity to receive live coaching in a private group setting where you'll be able to get personalized feedback and direction and learn from others, as well.

You'll be part of a private Facebook Group where you'll get to work alongside people who are doing the same thing as you for support, accountability, inspiration, and community.

 You'll also receive lifelong access to the following modules that will give you all of the foundational training for setting up your online coaching business. This includes all updates so you'll always have the latest information.

Module 1: Design Your Dream Coaching Business

  • Identify your big vision and dream for your online coaching business so you can create a business that you truly love.
  • Set the right kind of goals for your coaching business so that you know what to focus on in the short and long-term and can move forward with your business with intention.
  • Learn how to claim your expertise as a coach and show up for your coaching business with confidence and mastery.
  • Module 2: Your Coaching Speciality

    • Get really clear on your talents, skills, and expertise so you know exactly what benefits you can offer your coaching clients.
    • Learn about the different kinds of coaching and which ones are most effective in the online marketplace and determine what type of coaching is the best match for your strengths and experience.
    • Get clear on your coaching niche and message so you know what to focus on as you build your online coaching business.

    Module 3: Your Amazing Coaching Package

    • Learn how to create a powerful coaching package that clearly communicates the transformation that you offer your clients.
    • Ensure that your coaching package is desirable and marketable so that it sells easily.
    • Find out how to price your coaching package for greatest impact and success.

    Module 4: Coaching Business Foundations

    • Learn what business basics are needed to successfully launch your online coaching business.
    • Set up all of your systems so that you're ready to accept and begin working with paid clients.
    • Learn the essential elements of a coaching website that clearly showcases your coaching services.

    Module 5: Discovery Calls & Intro Offers

    • Learn the #1 way to sign up coaching clients so that you can easily fill your program.
    • Master the art of sales conversations so that you're not "selling" but having heartfelt conversations with your perfect clients who love what you have to offer.
    • Create a wildly popular intro offer that builds your business quickly and easily.

    Module 6: Your First Coaching Clients

    • Learn the secret to easily signing up your first coaching clients.
    • Develop an online presence that feels natural and clearly communicates the value you offer as a coach so that your perfect clients are drawn to you.
    • Learn about list building and social media that emphasizes your strengths and interests so that your online marketing feels authentic and enjoyable and doesn't take up all of your time.
    • Create a powerful brand that truly expresses who you are and really connects with your ideal clients .
    • Learn step-by-step in-depth training on creating live video in order to effectively connect with your dream clients online.

    Module 7: Masterful Coaching Sessions

    • Gain the skills and confidence to conduct powerful and transformational coaching sessions with your clients.
    • Discover different styles of coaching and learn how you can create the best experience for your clients.
    • Plan how you will conduct your coaching sessions so that you're prepared, ready to offer your best as a coach, and can bring out the best in your clients. 

    Module 8: Grow Your Online Coaching Empire

    • Create a system that steadily attracts your perfect coaching clients.
    • Discover how to build and nurture your online following and audience so that you have a community of potential clients who love what you offer.
    • Learn about funnels, lead magnets, landing pages, and email marketing so that you can confidently grow your online coaching business and take it to the next level.

    Are you ready to start sharing your gifts, helping clients, and getting paid well for doing work that makes a difference and lets you be your own boss?


    Q: Who is this program for?

    A: This program is for anyone who's ready to start their online coaching business. You don't need to have any background or training in coaching. All that's required is a commitment to learn.

    Q: How much of a time commitment is involved?

    A: The program is flexible and meant to accommodate all schedules. I'd recommend at least 2-4 hours a week. Most people in the program are working full-time while building an online coaching business on the side.

    Q. What if I don't know what type of coaching I want to do?

    A. No worries! This program is designed to help you determine the coaching niche and focus that best brings out your talents, skills, and expertise and is aligned to your interests and to what is successful in the marketplace.

    Q. What makes this program different?

    A. This program is designed to be a complete system for successfully launching your online coaching business. Rather than needing to take several different programs to fill in the gaps, the steps in this program will take you from wanting to have an online coaching business -- to truly having a coaching business that you love.

    Q. Do I need to be a certified coach to start this program or be a coach?

    A. No, the coaching industry is not regulated and you aren't required to have a certification or any licensing. Rather, this program will show you how to put your skills, expertise, and talents into a strong and effective coaching package that can help others.

    Q. I already have my coaching business started. Is this for me?

    A. Most coaches benefit from refining their niche, creating a strong coaching package, and getting their online systems streamlined. If you're an established coach and would like to refine these areas and make your business more profitable and efficient, this is perfect for you!

    Q. I want to do a certain type of coaching. Do I need to work with the same type of coach?

    A. This program is designed for any coach or consultant who wants to create a successful online coaching business. I've worked with countless niches and focus and the process is the same and is not niche-specific. This program will provide everything you need to build a strong coaching business.

    Q. What kind of results can I expect from this program?

    A. This program is a deep-dive into your complete roadmap to creating a successful online coaching business. By the end of the program, you'll have your coaching business launched and be able to be confidently working with clients (if not before.)

    You'll be clear on your coaching niche and focus, have a strong and in-demand coaching package, know your prices, and have your online systems set up so that you can easily sign up clients. You'll have established your online presence and have a marketing system in place to attract dream clients. You'll also know how to effectively conduct calls with potential clients, have powerful coaching sessions with clients, and so much more. 

    Q. How can I get the most out of this program?

    A. You'll have the most success in this program if you commit to doing all of the trainings, following the steps and the coaching, asking questions and using this opportunity to really get the most out of having a coach and a community to support and guide you in creating an amazing online coaching business.

    Q. How do I enroll?

    A. Enrollment to the Coaching Startup Program is by application only. To apply, click on the red "apply" button and schedule your free 30-minute Coaching Assessment Session. Please note that there is a required form that must be filled out prior to the call. During this call, we'll discuss your goals and ideas for your coaching business, go over all the details, and decide together if this program is the best next step for you. I look forward to talking!

    Q: I'm not sure if this is for me and have questions. What should I do?

    A: Please feel free to email me at 


    LAUREN LAPOINTE is an International Business and Success Coach who took the leap several years ago to leave the corporate world and her cushy corner office behind and work for herself. 

    Now she runs her own successful online coaching business that has allowed her to triple her former corporate income and has served over 12,000 students and clients around the world.

    Her mission is to give you the clarity, tools, strategy, confidence, and business foundations to turn your talents and expertise into a successful online business that you love.

    Although she grew up in Canada, she now lives in Tallahassee, FL in the Southeastern USA with her husband and an undisclosed number of cats. Chocolate is usually nearby.



    I loved being coached by Lauren for so many reasons, some related to her deep compassion and others because she really knows her stuff about online marketing for coaches. As a coach with a successful coaching business, I’ve had a strong desire to start broadening my market through the online world, but, the thought of trying to take my business into the online world felt overwhelming. Lauren’s zone of genius lies in that world. Coupled with her passion, thoughtfulness, and excitement for coaching, Lauren takes that online world and brings it to you in a way that is comprehensive and doable. I felt completely held and supported in the coaching process with Lauren. She’s amazing, and, I highly recommend her.

    Cynthia Santiago-Borbon - Confidence & Success Coach, New York, NY



    Working with Lauren has been such an empowering experience! She’s intuitive, supportive, pragmatic and fun! I wish I had known that creating my own business would be so creative and satisfying – I would have done it a long time ago. (Of course, I had no idea how to do it before. That’s where Lauren comes in.) What made the biggest difference for me was how supported I felt throughout the process. Working with Lauren was like having a guide walking beside me all the way, keeping me on track, providing encouragement and inspiration. She really wants to see her clients succeed, and it shows in her care and attention. Putting together a coaching program isn’t like starting a retail business – you are the product, so the process is deeply personal. For me, it was important to feel safe, to feel that my coach understood my feelings, doubts and aspirations, and was committed to helping me uncover my best self. I would recommend Lauren to anyone seeking guidance in starting a coaching business or exploring his or her creative potential. She’s amazing!

    Lee Manale Integrative Wellness Coach, Pooler, GA, USA



    Being coached by Lauren has been one of the most amazing, inspiring, and empowering experiences I’ve ever received from a coach. She helped strengthen my emotional and mental confidence to grow as a self-employed business owner. I love her compassion and uplifting spirit, which helped get me through many obstacles that came my way. Today, I'm pressing on in my business and she's been in my corner as a supporting pillar. I’d recommend Lauren to anyone who’s trying to start a business, and need the tools, and encouragement to move forward with their passion in life.

    Letasha Howe - Holistic Transformation Coach, Boston, MA, USA



    Walking away from this program with a fully-developed, ready to implement coaching product was the number one “win” for me! I came in completely blank, just knowing that I wanted to develop a coaching program. I didn’t know where to begin, or what to do. But with Lauren’s guidance, I came away with a program of my own that’s fully ready to launch, and is imbued with my own signature style. Lauren really helped me hash out areas that I was hung up on, and clarify not only my niche, but the benefits and tangible goals of my program. The module workbooks and videos were extremely helpful. I loved the videos. I recommend Coaching Start-Up in a heartbeat. This was exactly the roadmap I was looking for.

    Robin Ginner Financial Empowerment Coach, Eagle River, WI, USA



    When I met with Lauren the first time, I had newly decided to be a coach. I had no idea of my area of focus, my niche, or where to begin. I had watched hours of free webinars, read tons of information online, and took a few programs on finding my purpose. From the minute I hopped on our first call, I had a feeling that she was in my life for a reason. I signed up immediately and wow. I have come so incredibly far in such a short period of time! I not only have a clear path to follow but I know exactly who I am serving and in what capacity. Even more, Lauren has pushed me to be visible, be open, and be present online. This is extremely hard for me. I feel so much more confident in who I am and what I am here to do. I appreciate this more than any practical aspect to building my business (which is absolutely phenomenal). She coached me through my first workshop and bringing on my first three paying clients! Thank you Lauren for everything! I appreciate the guidance, the encouragement, and the kick in the pants when needed!

    Traci Joseph - Keto Lifestyle Coach, Grand Rapids, MI, USA



    Working with Lauren has been a game changer! Lauren knows her stuff, she’s beyond knowledgable in every area from mindset blocks to funnel blocks.  Lauren’s energy is amazing, just being in her presence is a pick me up!!  I’m so grateful to have found her! 

    Lea Jane Business & Mindset Coach, Vancouver, BC, Canada



    Working with Lauren has been such a joy. Our weekly sessions have kept me so on track and each session has fired me up to keep moving towards my business and personal goals with focus and tenacity. Lauren has a wonderful warm empathetic energy and a natural ability to hold a space for me to process, which has been so helpful in me gaining greater clarity and awareness. Her support has been, and continues to be, invaluable.

    Chloe Gold - Lifestyle & Career Coach, London, England



    Lauren is a fabulous coach! She brings to the table such genuine warmth, creativity, compassion and caring to her clients. She works so well at helping to come up with creative and resourceful ways to identify the problem and find solutions. She is able to provide honest feedback and insight into whatever the question is at hand and handles her clients with the utmost care and concern. I have so appreciated working with Lauren and would highly recommend her!

    Peggy Galdamez Health & Wellness Coach, San Jose, CA, USA



    Lauren has helped me make my coaching dream come true!!  She covers all aspects of starting a business including providing some great resources if you are unsure of what to do next.  Additionally, I appreciated Lauren’s ability to hold me accountable for completing items in a positive way and slowing down to explore why I was running into a few stumbling blocks along the way.  She demonstrated what a great coach needs to do and be aware of.  Lauren’s inspiration and knowledge are sure to help you create a thriving coaching business as well!

    Laura McFadden Executive Coach/Consultant, Greeley, CO, USA



    Lauren helped me take a business that was just an idea and transform it into something real. I had pieces of my business but working with Lauren helped me put things together and decipher what was important from what was fluff. My systems are set up, my niche is worked out and I feel that I have a solid foundation for success. I am so grateful that I made the choice to move my business to the next level. Everything is one step at a time. Lauren helped me take those steps. Thank you so much!

    Jamika Hobbs Prosperity & Manifestation Coach, Kansas City, KS, USA



    It was truly a gift and pleasure to be trained by Lauren. With her knowledge through the videos/modules, expertise & experience along with her wonderful coaching, I learned quickly – enough to launch my own business faster than I imagined. Within just a few weeks, I was able to begin working with paid clients! She is a constant encourager and positive light. I highly recommend her!

    Marcy Kraft Life Coach, Winter Garden, FL, USA

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